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A Thin Line http://thepub.viacom.com/sites/mtvpress/PublicAffairs/Pages/A-Thin-Line-.aspxA Thin Line <p>​​</p><p style="font-size:14px;">The Web and cell phones help us communicate, connect and learn in ways we never could before, but they've also forever changed how we interact with others. Things we used to share in person – and in private – can now be broadcast to thousands, instantly. Sometimes we type things we would never say to someone's face. As a result, new issues like forced sexting, textual harassment and cyberbullyiing have emerged, which now affect a majority of young people in the U.S.</p><p style="font-size:14px;">MTV's A Thin Line campaign was developed to empower you to identify, respond to, and stop the spread of digital abuse in your life and amongst your peers. The campaign is built on the understanding that there's a "thin line" between what may begin as a harmless joke and something that could end up having a serious impact on you or someone else. We know no generation has ever had to deal with this, so we want to partner with you to help figure it out. On-air, online and on your cell, we hope to spark a conversation and deliver information that helps you draw your own digital line.</p><h2 class="image-bg other-campaign-partners">CAMPAIGN PARTNERS</h2><table class="about partners" border="0"><tbody><tr><td class="partner-logo"><a href="http://www.adl.org/?s=topmenu" target="_blank"></a></td><td class="partner-info" style="text-decoration:underline;"><a href="http://www.adl.org/?s=topmenu" target="_blank"><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"><strong style="text-decoration:underline;">Anti-Defamation League</strong></span></a><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"> </span></td></tr><tr style="text-decoration:underline;"><td class="partner-logo" style="text-decoration:underline;"><a href="http://www.advancingequality.org/en/" target="_blank"></a></td><td class="partner-info" style="text-decoration:underline;"><a href="http://www.advancingequality.org/en/" target="_blank"><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"><strong style="text-decoration:underline;">Asian American Justice Center</strong></span></a><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"> </span></td></tr><tr style="text-decoration:underline;"><td class="partner-logo" style="text-decoration:underline;"><a href="http://www.breakthecycle.org/index.html" target="_blank"></a></td><td class="partner-info" style="text-decoration:underline;"><a href="http://www.breakthecycle.org/index.html" target="_blank"><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"><strong style="text-decoration:underline;">Break the Cycle</strong></span></a><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"> </span></td></tr><tr style="text-decoration:underline;"><td class="partner-logo" style="text-decoration:underline;"><a href="http://www.commonsensemedia.org/" target="_blank"></a></td><td class="partner-info" style="text-decoration:underline;"><a href="http://www.commonsensemedia.org/" target="_blank"><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"><strong style="text-decoration:underline;">Common Sense Media</strong></span></a><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"> </span></td></tr><tr style="text-decoration:underline;"><td class="partner-logo" style="text-decoration:underline;"><a href="http://www.connectsafely.org/" target="_blank"></a></td><td class="partner-info" style="text-decoration:underline;"><a href="http://www.connectsafely.org/" target="_blank"><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"><strong style="text-decoration:underline;">ConnectSafely</strong></span></a><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"> </span></td></tr><tr style="text-decoration:underline;"><td class="partner-logo" style="text-decoration:underline;"><a href="http://www.cair.com/" target="_blank"></a></td><td class="partner-info" style="text-decoration:underline;"><a href="http://www.cair.com/" target="_blank"><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"><strong style="text-decoration:underline;">The Council on American-Islamic Relations</strong></span></a><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"> </span></td></tr><tr style="text-decoration:underline;"><td class="partner-logo" style="text-decoration:underline;"><a href="http://www.dosomething.org/dating-abuse/action" target="_blank"></a></td><td class="partner-info" style="text-decoration:underline;"><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"><span style="text-decoration:underline;"><a href="http://www.dosomething.org/campaigns"><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"><span style="text-decoration:underline;"><strong>Do</strong></span></span></a><strong>Something.org</strong><strong></strong></span></span></td></tr><tr style="text-decoration:underline;"><td class="partner-logo" style="text-decoration:underline;"><a href="http://www.facebook.com/policy.php?ref=pf" target="_blank"></a></td><td class="partner-info" style="text-decoration:underline;"><a href="http://www.facebook.com/policy.php?ref=pf" target="_blank"><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"><strong style="text-decoration:underline;">Facebook</strong></span></a><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"> </span></td></tr><tr style="text-decoration:underline;"><td class="partner-logo" style="text-decoration:underline;"><a href="http://www.endabuse.org/" target="_blank"></a></td><td class="partner-info" style="text-decoration:underline;"><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"><a href="http://www.futureswithoutviolence.org/"><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"><strong style="text-decoration:underline;">Futures Without Violence</strong></span></a><strong style="text-decoration:underline;"> </strong></span></td></tr><tr style="text-decoration:underline;"><td class="partner-logo"></td><td class="partner-info" style="text-decoration:underline;"><a href="http://www.pbs.org/wgbh/pages/frontline/digitalnation/" target="_blank"><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"><strong style="text-decoration:underline;">FRONTLINE</strong></span></a><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"> </span></td></tr><tr style="text-decoration:underline;"><td class="partner-logo" style="text-decoration:underline;"><a href="http://www.glaad.org/" target="_blank"></a></td><td class="partner-info" style="text-decoration:underline;"><a href="http://www.glaad.org/" target="_blank"><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"><strong style="text-decoration:underline;">GLAAD</strong></span></a><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"> </span></td></tr><tr style="text-decoration:underline;"><td class="partner-logo" style="text-decoration:underline;"><a href="http://www.glsen.org/" target="_blank"></a></td><td class="partner-info" style="text-decoration:underline;"><a href="http://www.glsen.org/" target="_blank"><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"><strong style="text-decoration:underline;">GLSEN</strong></span></a><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"> </span></td></tr><tr style="text-decoration:underline;"><td class="partner-logo" style="text-decoration:underline;"><a href="http://www.ikeepsafe.org/" target="_blank"></a></td><td class="partner-info" style="text-decoration:underline;"><a href="http://www.ikeepsafe.org/" target="_blank"><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"><strong style="text-decoration:underline;">iKeepSafe</strong></span></a><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"> </span></td></tr><tr style="text-decoration:underline;"><td class="partner-logo" style="text-decoration:underline;"><a href="http://loveisnotabuse.com/index.html" target="_blank"></a></td><td class="partner-info" style="text-decoration:underline;"><a href="http://loveisnotabuse.com/index.html"><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"><strong style="text-decoration:underline;">Liz Claiborne (loveisnotabuse.com)</strong></span></a><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"> </span></td></tr><tr style="text-decoration:underline;"><td class="partner-logo" style="text-decoration:underline;"><a href="http://www.loveisrespect.org/" target="_blank"></a></td><td class="partner-info" style="text-decoration:underline;"><a href="http://www.loveisrespect.org/" target="_blank"><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"><strong style="text-decoration:underline;">Loveisrespect.org National Dating Abuse Helpline</strong></span></a><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"> </span></td></tr><tr style="text-decoration:underline;"><td class="partner-logo" style="text-decoration:underline;"><a href="http://www.myspace.com/" target="_blank"></a></td><td class="partner-info" style="text-decoration:underline;"><a href="http://www.myspace.com/" target="_blank"><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"><strong style="text-decoration:underline;">MySpace</strong></span></a><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"> </span></td></tr><tr style="text-decoration:underline;"><td class="partner-logo" style="text-decoration:underline;"><a href="http://www.myyearbook.com/" target="_blank"></a></td><td class="partner-info" style="text-decoration:underline;"><a href="http://www.myyearbook.com/" target="_blank"><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"><strong style="text-decoration:underline;">myYearbook</strong></span></a><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"> </span></td></tr><tr style="text-decoration:underline;"><td class="partner-logo" style="text-decoration:underline;"><a href="http://www.naacp.org/" target="_blank"></a></td><td class="partner-info" style="text-decoration:underline;"><a href="http://www.naacp.org/" target="_blank"><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"><strong style="text-decoration:underline;">NAACP</strong></span></a><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"> </span></td></tr><tr style="text-decoration:underline;"><td class="partner-logo" style="text-decoration:underline;"><a href="http://www.nclr.org/" target="_blank"></a></td><td class="partner-info" style="text-decoration:underline;"><a href="http://www.nclr.org/" target="_blank"><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"><strong style="text-decoration:underline;">The National Council of La Raza</strong></span></a><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"> </span></td></tr><tr style="text-decoration:underline;"><td class="partner-logo" style="text-decoration:underline;"><a href="http://www.ruderfinn.com/corporate-public-trust/global-issues.html" target="_blank"></a></td><td class="partner-info" style="text-decoration:underline;"><a href="http://www.ruderfinn.com/corporate-public-trust/global-issues.html" target="_blank"><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"><strong style="text-decoration:underline;">Ruder Finn</strong></span></a><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"> </span></td></tr><tr style="text-decoration:underline;"><td class="partner-logo" style="text-decoration:underline;"><a href="http://www.thetrevorproject.org/" target="_blank"></a></td><td class="partner-info" style="text-decoration:underline;"><a href="http://www.thetrevorproject.org/" target="_blank"><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"><strong style="text-decoration:underline;">The Trevor Project</strong></span></a><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"> </span></td></tr><tr style="text-decoration:underline;"><td class="partner-logo" style="text-decoration:underline;"><a href="http://wiredsafety.org/" target="_blank"></a></td><td class="partner-info" style="text-decoration:underline;"><a href="http://wiredsafety.org/" target="_blank"><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"><strong style="text-decoration:underline;">Wired Safety</strong></span></a><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"> </span></td></tr><tr style="text-decoration:underline;"><td class="partner-logo" style="text-decoration:underline;"> </td><td class="partner-info" style="text-decoration:underline;"><a href="http://www.blueshieldcafoundation.org/" target="_blank"><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"><strong style="text-decoration:underline;">Blue Shield of California Foundation</strong></span></a><span class="ms-rteThemeFontFace-1 ms-rteFontSize-2 ms-rteThemeForeColor-2-0" style="text-decoration:underline;"> </span></td></tr></tbody></table>
Half of Us / The Jed Foundationhttp://thepub.viacom.com/sites/mtvpress/PublicAffairs/Pages/Half-of-Us.aspxHalf of Us / The Jed Foundation<p>​Mental health issues are a reality for millions of people across the country. Young people are especially at risk, with half of college students reporting that they have been stressed to a point where they couldn’t function during the past year. The impact of mental illness is so devastating that suicide is the third leading cause of death among all people ages 15-24.</p><p>The good news is that nearly all mental health issues can be improved with proper treatment. When we decrease the stigma around mental health and encourage help-seeking, we can change and save lives. Through Half of Us, mtvU and <a href="http://www.jedfoundation.org/" target="_blank"><span style="text-decoration:underline;"><font color="#0066cc">The Jed Foundation</font></span></a> aim to initiate a public dialogue to raise awareness about the prevalence of mental health issues and connect students to the appropriate resources to get help.</p>
Look Differenthttp://thepub.viacom.com/sites/mtvpress/PublicAffairs/Pages/Look-Different.aspxLook Different<p style="text-align:justify;"><a href="http://www.mtv.com/"><span style="text-decoration:underline;">MTV</span></a> – in partnership with a coalition including the Anti-Defamation League, NAACP, National Council of La Raza, National Partnership for Women & Families, The Trevor Project and many others – launched "<a href="http://www.lookdifferent.org/"><span style="text-decoration:underline;">Look Different</span></a>," a multi-year campaign empowering America's youth to better counter the hidden racial, gender and anti-LGBT (lesbian, gay, bisexual and transgender) biases all around us.  The campaign reflects Millennials' deep commitment to the principles of equality and fairness, while inviting them to look differently at subjects like privilege, prejudice and "colorblindness."  Original research MTV conducted over the last year shows that a commitment to fairness, coupled with lack of historical perspective, can result in a clouded view; as an example, half of white Millennials now believe discrimination against whites has become as big a problem as discrimination against people of color.       </p><p style="text-align:justify;"> </p><p>Look Different will help young people better recognize and respond to bias – which most encounter on a daily basis and most find difficult to discuss openly – by leveraging MTV's core assets, including on-air programming, social media reach, innovative digital tools, celebrity engagement and much more.  Select elements unveiled today include: "<strong>Untitled Whiteness Project</strong>," a documentary-style program that will explore how America's "minority-majority" future is complicating white Millennials' views on race and what's fair; "<strong>True Life: I'm a Gay Athlete</strong>"; a PSA series on <strong>microaggressions</strong>; an <strong>Implicit Bias Quiz</strong> that helps unearth unconscious biases; and a seven day <strong>Racial Bias Cleanse,</strong> scientifically-grounded and designed to help people begin unlearning biases that have built up over years. </p><p>​</p>